Semrush
Free tierSEO and content marketing platform with AI-powered writing and competitive intelligence.
Free tier available·All audiences·Powered by OpenAI·API available
Key strengths
Largest keyword database (28B keywords)Largest backlink database (43T backlinks)AI search visibility trackingCompetitor analysisContent creation and optimizationLocal SEORank trackingMarket and traffic analysisMCP integration for AI assistants
Free tier + paid plans · from $117.33 USD/mo
Boston, US
Founded 2008
Facts verified against semrush.com on
Recent changes
- Pricing model: paid only → freemium
- Free tier: now available
- Starting price: $140/mo → $117.33/mo
- Plans updated: Free tier ($0/mo, no credit card). Paid plans: SEO $117.33/mo (annual) or $139/mo; Starter SEO+AI Search $165.17/mo (annual) or $199/mo; Pro+ SEO+AI Search $248.17/mo (annual) or $299/mo; Advanced SEO+AI Search $455.67/mo (annual) or $549/mo. Enterprise: custom pricing. Add-ons available (additional users from $45/mo, etc.).
Get alerts when Semrush changes
Free. We'll email you when pricing, the free tier, API access or open-source status changes.
No ratings yet
- Keyword & backlink data pipelines: Pull from a 28B-keyword and 43T-backlink dataset via the Semrush API to feed internal dashboards or data warehouses.
- AI search visibility monitoring: Track brand and content visibility in AI-powered search environments, available from the Starter SEO+AI Search tier.
- AI assistant augmentation: Use the MCP integration to give AI assistants (e.g., ChatGPT) live access to Semrush SEO and competitive data.
- Ads & analytics correlation: Connect Google Ads, Meta Ads, Google Analytics, and Google Search Console to correlate paid and organic performance data within a single platform.
- Competitor intelligence automation: Programmatically monitor competitor rankings, backlink profiles, and traffic estimates for automated alerting or reporting workflows.
Alternatives
See all alternatives Alternatives to Semrush
Is Semrush yours? Claim the listing & get the badge